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Spotify could employ AI-generated voices to read you personalized ads


AI is all over the place right now, and it’s only going to spread further as companies realize just what they can accomplish with the technology. Spotify is one of the many businesses jumping on the AI bandwagon, and it sounds like there are plans to expand that. Plans that may include using AI to read out ads.

This revelation comes from Bill Simmons, founder of Spotify-owned podcast network The Ringer (via Insider). During an episode of his own podcast, The Bill Simmons Podcast, Simmons confirmed that Spotify is developing AI tools designed to mimic hosts’ voices — all so they can be used to serve targeted ads to listeners.

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